Now send your podcasts directly to your clients mobile phones. New mobile technology allows audio files to be sent via SMS messaging to many types of mobile phones. The audio file can be downloaded and saved to the phone for access anytime, anywhere.

Spoken produced a Mobcast™ for The Telegraph to cover this year's Cheltenham Festival. Each day we recorded the latest news & hot tips from the Festival with The Telegraphs racing pundits including J A McGrath & Tony McCoy.

Subscribers received the latest tips each day direct to their mobiles by simply texting HOT to 80880.

• Listen to Cheltenham Festival Mobcast™ Day One

• Listen to Cheltenham Festival Mobcast™ Day Two

• Listen to Cheltenham Festival Mobcast™ Day Three

• Listen to Cheltenham Festival Mobcast™ Day Four